Showing posts with label strategy. Show all posts
Showing posts with label strategy. Show all posts

Tuesday, January 27, 2009

Mundus Mound

These were my boards for submission into the ACSA Steel Competition for 2008. It was in the spring semester of 2008 that I became interested in regionalist and incremental approaches to architecture thanks to my studio with Prof. Bennett and my seminar with Prof. Bechhoeffer.































Months later I have been finding images in Brazil of similar cases of what I proposed a year ago. This is the Edifício São Vito in São Paulo, Brazil:

Monday, January 19, 2009

Images of IAPI and Vila dos Comerciarios

The Instituto de Aposentadorias e Pensões dos Industriários (IAPI) was built in 1936 during the "Estado Novo", headed by Getulio Vargas with similar ideals as the "New Deal". There are IAPI's in several Brazilian cities, all built as "cidades jardins", much like garden cities in the United States such as Greenbelt, MD. The IAPI is now a neighborhood in Porto Alegre since it has been surrounded by development.

The most striking difference between IAPI and Greenbelt is the preservation of the place. Architects in Brazil are constantly enfuriated by the "discharacterization" of planned towns, they complain about the modifications to the buildings, the landscapes, and the building uses. On the other hand, the inhabiting of these places and gradual modifications and marks left by its residents adds an incredible amount of character and physical layers of history. My impression of IAPI is that even an iron-fist home-owner's association could not have prevented the incremental changes of the neighborhood.



An aerial photo of the IAPI

Images of Rio Grande

The city of Rio Grande is in the souteast tip of the state of Rio Grande do Sul. It is home to the second largest port in Brazil, behind Santos. It has just been given an enormous investment by the government to expand the superport. With the speculated tripling of the port, the housing market in the city has boomed, although in the very lowest class of dwellings. The city contrasts a rich tradition of colonial and eclectic Portuguese architecture with the gritty industrialized superport development. Here are images from the downtown area, the housing projects in the outskirts, and the summer beach town next door.

Thursday, November 20, 2008

Program Sketches

My search for a program is narrowing down, as might have been evident in my rant on the public market of Bage. The idea of a workers villa, or co-op, still is on the top of the priorities. The development of the village patterns around a raison d'etre is what I must develop more in depth.





Sunday, November 16, 2008

Follow-up on "What I can learn from Wal-Mart..."

On September 23, 2008, I posted "What I Can Learn from Wal-Mart, Carrefour, and other giants", commenting on the financial potential of the lower class consumption power and the shift in target groups for business in a world becoming increasingly driven by all classes and the developing world.
In the offset of the downward spiral of the global recession of this year, I postulated that companies like Wal-Mart and Carrefour are strategically organized to thrive in hard times because of their target market.

On November 13, 2008, my postulation was reinforced by Wal-Mart's third quarter earnings, with the company profits rising 10% while other companies sank. Here is an article from the AP on the matter.
"Wal-Mart's quarterly profit rises 10 percent"
http://www.msnbc.msn.com/id/27696162/

Friday, November 14, 2008

The Tragic Story of the Public Market of Bagé

In searching for a program, I looked into the historic patterns of development in Latin America, particularly in the Pampas of Rio Grande do Sul.
The Laws of the Indies established a skeleton for town development in Spanish colonized areas from the 16th to 18th century. Its most notable point was a regular block grid grown from a central open space enclosed by a church, a governmental building, and a public market in most complete cases. The nuclear nature of the cities' souls in these regions are still very evident today and provide many cities with beautiful characteristic and vital spaces.
In the case of Bagé, I am personally affected by the history of these spaces. The city developed around two main public squares - the colonial square flanked by the onion-domed cathedral, and the newer square originally flanked by the public market built in 1862 (as pictured below). My grandfather moved from Brummana, Lebanon, to Bagé in 1935 and opened a textile shop in one of the doors of the public market. Eventually he moved his store to the north side of the square out of the market. In 1953, the city, under Mayor Carlos Kluwe, decided to demolish the market citing the need for the city to grow and the lack of funds for the municipal government. In the place of the market were built a hotel and an office building, while a third building was never fully finished, rebar and all still exposed. The last vestige of the market is the street corner clock, pitifully dominated by a 1960s hotel building.

Mercado Publico de Bagé, circa 1948








Site of the Mercado Publico, 2007

Wednesday, November 12, 2008

Patterns of the Pampas

In looking through aerials of the Pampas and examining how the cities meet the landscape meet agriculture, I began to find some mesmerizing patterns of land use. Here are a few frames at the same scales:



And here is a frame of the area that I am interest in working in. The land is far less touched, but also far less dynamic.



Here are four different situations, at equal scales, of the city edge meeting the rural landscape

Monday, November 10, 2008

Get to Know a State

The diagram below generally maps out the land uses and reasons for being of the different regions of the southern half of the state of Rio Grande do Sul. The dark black border is the boundary between Uruguay and Brazil.




Below is a scale comparison of the state of Rio Grande do Sul overlaid on the Bos-Wash megalopolis. The state is large enough to capture Richmond to New York City to Pittsburg to Buffalo and everything in between.




Here is another scale comparison encompassing most of the major Italian cities.

Wednesday, November 5, 2008

Targets of Development

This is a set of diagrams translated from Victor Pelli's book Habitar, Participar, Pertenecer. They compare two strategies in creating targets for development in socioeconomic levels, primarily in developing countries. I am interested in developing the second proposal as an alternative to the singular target convention of the first diagram.


The incremental approach is more adapt to my architectural and tectonic goals of my thesis. The possibility of individuals gradually and independently improving their living conditions is the ultimate target for my research.